Texas A&M ProComm is a professional organization open to all communicators

All Blog Posts (15)

Epic Marketing Fail

Ever wonder about what things you should avoid when trying to market your product - look no further than Monopoly City Streets. MCS is quite possibly one of the most ingenious marketing strategies I've ever seen, and it has become the most epic failure I know of as well. The idea of playing Monopoly on real streets using Google Maps generated over 17 million hits in the first day. The interwebs were overrun with rabid Monopoly players ready to snatch up their favorite streets. I myself bought u… Continue

Added by Wally on October 7, 2009 at 3:45pm — No Comments

Logo Design Creation Process From Concept To Completion

Do you want to know the secret of how top-quality graphic designers design logos? This article will disclose exactly how top-notch logo designers of today’s contemporary age design their logos. It will show the design route that these designers undergo to get to their final logo design. Logo Designers Design Route: 1. Logo Design Brief 2. Background & Competitive Research 3. Drawing The Sk… Continue

Added by Kathy Maxwelll on October 5, 2009 at 10:59pm — 1 Comment

New A&M license plates now available

Passing along an FYI ... the new plates include the updated mark, Aggie Maroon and a hint of the "It's Time for Texas A&M" campaign. ___ COLLEGE STATION, July 14, 2009 – If you want to say HOWDY to your fellow TXAGS, you can do so along the nearest highway or even without leaving your driveway. Texas A&M University is now offering newly designed personalized license plates, and when it comes to buying personalized plates, one frequently seen current plate says it all: AGS WIN. Since t… Continue

Added by Jason Cook on July 14, 2009 at 1:15pm — No Comments

Why Brad Doesn't Receive Answers To His Email

O.K. Here's the problem I encountered. I get an email from Brad Dressler saying that so far NO ONE has replied to his emails about attending a Professional Development Meeting. Well, I can't reply to his email (it's a "do-not reply" email) so I click immediately on the tamcon.ning site. I expect to be taken to a "thread" on the email Brad posted, much as I would with, say, FB. But, I can find no such thread. I search all over the site and can't find ANY way to respond directly to his que… Continue

Added by Lynn Paris on May 18, 2009 at 11:00am — 2 Comments

Expanded Brand Guide site launch

ProComm members -- Today the Division of Marketing & Communications launched our new expanded Brand Guide site (brandguide.tamu.edu). Lots of templates and examples are included. Please check it out, and thanks for all that you do to promote and support the Texas A&M brand. -jason Continue

Added by Jason Cook on May 5, 2009 at 11:41am — 3 Comments

Vote for best university websites

http://www.edustyle.net/awards/2009/ballot.php Continue

Added by Wally on May 1, 2009 at 1:27pm — No Comments

E-Newsletters

At today's ProComm meeting the topic of E-newsletters arose. We are considering it as a meeting topic. Seems to be something worth discussing. Do you have any suggestions on best practices for e-newseltters? Thanks. Continue

Added by Brad Dressler on April 28, 2009 at 12:18pm — 1 Comment

http://www.youtube.com/edu

I was reading in the Chronicle of Higher Ed about the hundred universities that are signed up on youtube's new college and university section so, as is my wont, I clicked and went to it, expecting to see Texas A&M prominently displayed. Much to my chagrin, I saw Harvard, MIT and Texas Tech, Princeton, UCLA and Georgia Tech and 94 others, but no sign of TAMU. I know we're trying to stay on top of everything social media-wise, so I'm thinking we need to be on youtube.com/edu. Don't get me wro… Continue

Added by Lynn Paris on March 30, 2009 at 2:00pm — 3 Comments

Michigan Virtual Tour

I was on a similar project back in 2005 that never came into fruition. They've done a pretty good job with it - although I have no idea how many prospective students are actually looking at it. http://www.admissions.umich.edu/vmerse/ Continue

Added by Wally on March 17, 2009 at 4:05pm — No Comments

Google Earth

One of the projects I have been working on for the Office of Admissions and Records is representing our various groups (applicants, different admissions decisions, prospects) in Google Earth for a more visual interpretation of our data. Several groups have wanted a more technical demonstration of the process beginning with the raw data and moving forward to the actual seeing and saving in Google Earth. On that note, if you are interested in sitting in on this demonstration, please leave a com… Continue

Added by Wally on February 26, 2009 at 4:44pm — No Comments

Social Media Discussion

Nice turn out for this event. A lot of basic information orbiting mostly around Facebook. Spending a lot of time on not posting embarassing things on the net. The projector needs some love Continue

Added by Wally on February 25, 2009 at 1:36pm — No Comments

SXSW web awards

http://www.sxsw.com/interactive/web_awards/finalists Of course you could use Stumbleupon.com and hope to randomly find some interesting sites to inspire, but who wants that kind of effort when SXSW has already done it for you. Continue

Added by Wally on February 20, 2009 at 9:49am — No Comments

Content that sticks (with students)

From Recruitment minute (weekly student-recruiting tips & trends from TargetX) Thought this might of interest to you Capturing and holding the attention of students is really no harder than any other consumer segment, says marketer Jeff Mills. The key is to build credibility, gain trust and stay relevant to their needs and interests. A recent survey by Mills' company, eROI, looked at how students communicate digitally. "The results showed some eye-opening trends and preferences associated… Continue

Added by Pam on January 30, 2009 at 12:16pm — No Comments

College of Ag Templates

The web templates for the College of Agriculture and Life Sciences have become available. I've had some fun putting departmental content into them. I've been struck so far by how little content the WFSC website actually has. Once the transition to the new template is complete I hope to change that. I'm learning the ins and outs of Dreamweaver CS3 in this process. The COALS team has done a great job of making parts of the departmental web people's jobs easier. Continue

Added by Linda Causey on June 25, 2008 at 9:14am — No Comments